Do you remember When Bagley Bait Company was located on Recker Highway in Winter Haven and his parking lot was filled with employees cars. Jim was a master salesperson who believed in his lures and ...

Deep in the Ohio River Valley and in eastern Tennessee, a cult of diehard fishermen have been quietly securing the legacy of ...

Jarmo Rapala, whose Finnish grandfather Lauri started the world's largest fishing lure company in 1936, has joined Northland Fishing Tackle as a contracted lure designer. Jarmo bought Bagley Bait ...

Fishermen are notorious for wanting the newest gadgets and the latest lures. Each holds the promise of being the magic bait that catches a fish on every cast. But how often do anglers pine away for ...

WINTER HAVEN — Using names such as Kill’r B, 007, Salty Dog, Bang-O-Lure and Balsa B, Jim Bagley became a legend in the fishing world by designing and selling fishing lures. Hardly a tackle box is ...

EUFAULA | Mike Kopp still remembers the day Lee Sisson spotted the school of shad in the phosphate pit down in Florida. The two men were working for Bagley Bait Co. and they were sharing a little Bass ...

Marty Dinges broke a promise to himself two years ago when he started collecting fishing lures. Not just any kind of lure, though. Dinges describes Jim Bagley Bait Co. lures with adjectives generally ...