NEW YORK — Bold floral prints are what the Tommy Bahama brand is known for, but for women, those prints are becoming few and far between. “The men love to wear the shirts, they love the fabric, they ...
Tommy Bahama is placing more emphasis on its feminine side. The $450 million brand, which currently does 70 percent of its volume in men’s wear, and 30 percent in women’s wear, aims to grow the ...