Kelvinator brings its cooling promise to life through a three-day live installation at one of Mumbai's most-frequented ...
What does it take for a brand to be relevant today? Relevance today is no longer built on recall alone. As media shifts from mass broadcast to fragmented, real-time participation, even legacy brands ...
Hastings will not stand for re-election at the company’s annual meeting in June and plans to focus on philanthropy and other ...
Earlier, Pulikkal worked at Dabur India Limited as general manager, marketing for the home care segment, handling brands such ...
Ad revenue to hit $3 billion in 2026 as Netflix posts $12.25 billion Q1 revenue, up 16%, with growth led by subscriptions, ...
A common thread across campaigns was the meaning behind purchases, with emotional storytelling, generational narratives and ...
The platform has updated time controls, letting users set Shorts limits to zero minutes, effectively removing Shorts content ...
From boardrooms and startups to the creator economy, Social Samosa Superwomen 2026 Awards recognises women leading with ...
Origen Realty names Poulomi Ray as CMO, tasking her with leading brand strategy, visibility and market engagement as the ...
PCG takes over Apis India’s PR mandate, focusing on media relations, brand narrative and stakeholder engagement as the FMCG ...
Industry leaders decode YouTube’s ad glitch, unpacking its CTV ambitions, rising ad loads, creative pressures, and how viewer tolerance could shape the future.
As gold prices climb and consumer intent sharpens, jewellery brands are reworking the marketing narrative this Akshaya ...