Find out the behavioral science principles behind five billion-dollar brands, and how to apply them to market your business.

NEW DELHI: Even as Vodafone Idea has received a breather on most of its adjusted gross revenue dues, a near-term obligation remains. The telecom operator will need to pay ₹700–800 crore in AGR dues ...

Vodafone Idea has received an order from the Office of the Additional Commissioner, Secunderabad, Hyderabad, confirming a penalty of Rs 6.78 crore, along with tax demand and applicable interest. As ...

I gave my motorcycle a quick makeover! Bigger tank bag, smaller windshield, and new gloves make it perfect for longer trips - and ready to carry all my vlogging gear. #Vlogging #MotorcycleAdventures ...

President Trump has floated the idea of 50-year mortgages — a bold, if controversial, attempt to make homebuying more affordable while the median age of buyers skyrockets and mortgage demand remains ...

Most first-time homebuyers in the United States take out 30-year mortgages. Under a new proposal from the Trump administration, they may soon have an even longer loan option. This week, President ...

The plan would lower and elongate the monthly payments needed to buy a home. The American Dream may have just gotten a five-decade payment plan. President Donald Trump has suggested creating a new, 50 ...

Before you invest your time and energy into an in-depth business plan, creating a preliminary plan is a great first step for prospective entrepreneurs. This plan not only carves out the path you will ...

Do you have an entrepreneurial spirit? Do you have an idea for a small business here in the North Country? If so, you’re exactly who the Adirondack Launchpad is looking for. That's a new project by ...

Ready to take that big idea and turn it into a thriving business? Rachel Rodgers, author of Future Millionaire: A Young Person’s Step-by-Step Guide to Making Wealth Inevitable, shares the ingredients ...

Value adds transform products, making them unique and allowing higher pricing. A strong value add creates a competitive advantage and market differentiation. Investors should assess companies' value ...

In the dynamic world of business, the foundation of every successful venture lies in a business idea. A business idea is not just a concept but a strategic approach that combines creativity, ...