Kelvinator brings its cooling promise to life through a three-day live installation at one of Mumbai's most-frequented ...

The partnership begins with a digital campaign titled ‘The Habits,’ built around a social experiment highlighting differences ...

Ad revenue to hit $3 billion in 2026 as Netflix posts $12.25 billion Q1 revenue, up 16%, with growth led by subscriptions, ...

Earlier, Pulikkal worked at Dabur India Limited as general manager, marketing for the home care segment, handling brands such ...

As gold prices climb and consumer intent sharpens, jewellery brands are reworking the marketing narrative this Akshaya ...

Hastings will not stand for re-election at the company’s annual meeting in June and plans to focus on philanthropy and other ...

Sud joins from Tata Consumer Products, where he led marketing for packaged beverages and ready-to-drink segments, handling ...

A common thread across campaigns was the meaning behind purchases, with emotional storytelling, generational narratives and ...

From boardrooms and startups to the creator economy, Social Samosa Superwomen 2026 Awards recognises women leading with ...

Dr. Vikram Kumar of SRV Media explains how the agency uses AI to reduce repetitive work, improve accuracy, and save time, ...

PCG takes over Apis India’s PR mandate, focusing on media relations, brand narrative and stakeholder engagement as the FMCG ...

Ishwinder Arora of Junglee Pictures explains how film marketing now hinges on digital buzz, micro-creators and strong ...