AMC Theatres gets into streaming wars
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AMC Theatres is the latest movie chain to embrace longer pre-show advertisements as it tries to repair mounting financial losses. Tom Davenport, a professor of information technology and management at Babson College, says he thinks AMC's new advertisement strategy could backfire. "As soon as people realize that big chunks of their time is wasted on commercials, they'll watch even more streaming movies at home or go to non-AMC theaters," he said. | CBS News
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AMC Theatres is the latest movie chain to embrace longer pre-sho…
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Paper Towns Movie hits theatres on July 24th and tickets are now on sale for the special "Night On The Towns" event for the film on 7/23! “Night On The Towns” is a very special event where fans will be the first to see the film and be included in a live simulcast experience of an exclusive Q&A with Paper Towns stars Cara Delevingne, Nat Wolff, Jaz Sinclair, Halston Sage and Justice Smith, as well as author John Green, director Jake Schreier and producer Wyck Godfrey. There will also be special a
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